Meet the FOUNDER:

KATalina NOVOA

Katalina (Kat) Novoa, an influential wellness advocate, is the visionary Founder + CEO of Babes of Wellness. She established Los Angeles first all-women's queer gym and Compton's premier boutique studio, fostering inclusivity. Kat's zest for community building, nature, and movement epitomizes her unwavering commitment to empowering others through holistic wellbeing and fitness.

As a Nike signed Trainer, she has left an imprint, among the pioneering 50 trainers launching Nike's groundbreaking Well Collective new shift. With diverse qualifications, including holding a Trauma-Informed certification, NASM Certified PT and Nutrition Coach, PPSC Coach, USAW Olympic weightlifting coach, Kettlebell University Certification and a Mindfulness coach, Kat is a beacon of expertise.

In 2018, Kat became a domestic violence advocate and launched her first ever positive messaging collection to support survivors of violence and create awareness on an issue that she is personally too familiar with. Since then, she has partnered with many different shelters in the LA/OC area raising funds, putting together community events, public speaking, and even providing free wellness sessions to residents in the shelters as a volunteer. Kat has created a method of trauma informed care in fitness and has coached over 2000 women and counting through Babes of Wellness.